Midway through 2007, the network marketing industry got a taste of the power of attraction marketing when Ann Sieg introduced The Renegade Network Marketer to the industry.
It was the follow up to her hard-hitting and controversial report, The 7 Great Lies Of Network Marketing which you can download for free here. The 7 Great Lies virtually turned the MLM industry on it's head and almost forced it into a type of damage control following Sieg's revelations.
In a nutshell, Sieg told it how it was; how network marketers have virtually had the "wool pulled over their eyes" regarding the way they prospect and build their business. In The Renegade Network Marketer, she "put her money where her mouth is" and produced a system for targeting prospects and basically never having to hassle family, friends and relatives ever again.
This Renegade Network Marketer review is not about putting the MLM industry down; it's more about letting network marketers know they don't have to lose money in their business month after month or consider dropping out because they simply cannot afford the autoship payments anymore.
The statistics show more than 90% of MLMers will drop out of their business after just three months. It's a frightening statistic because:
- firstly, someone's dream of finding a vehicle to create financial independence is shattered the moment they opt out;
- secondly, it adds another black mark to the network marketing industry
- thirdly, it's been a waste of everyone's time from the distributor to the sponsor to the company.
Attraction Marketing
Ann Sieg was a frustrated network marketer herself spending years spinning her wheels. What she finally discovered was not new but it was foreign to the majority of network marketers. What was it? The power of attraction marketing and using the powerful reach of the internet to not only prospect in, but to target the right prospects and better still, have them seek you out to find out more about your offer.
Does this sound far-fetched? I bet it sounds totally ridiculous to most MLMers - the idea that people will actually seek you out to get more information on your primary business offer. Come on, this is network marketing and most people run a mile when someone says to them…"Hey, I've got a business opportunity I want you to look at…blah, blah, blah…"
Yes, people will generally run a mile, but that's how network marketers have prospected for decades. The problem with making up a list of friends, relatives and occasional acquaintances is as prospects, they are hit and miss and in reality, the majority of them don't even want to look at a business opportunity. The end result is a dejected distributor with very little to show for their efforts after three months and a few thousand dollars in the hole.
What's their first instinct? Right, to bail out and most do! The Renegade Network Marketer actually shows you how you can begin to put your MLM business into profit from day one by utilizing the power of attraction marketing and pre-sell principles and creating cash flow on the front end and not have to worry about whether you can sustain losses month after month.
Even better, the Renegade system shows you how to use the power of the internet so you prospect thousands at a time instead of one at a time like you did using the old methods. And it gets even better, the prospects you generate won't tell you to "go take a flying jump" and stop bothering them. Why? Because they will be the ones contacting you.
The network marketing industry is on the cusp of a boom period as more and more MLMers become Renegaders and move online with their prospecting. Now is a good time to learn this bold new method of lead generation the Renegade Network Marketer way.
